The Venetians

For the Venetian Resort Hotel Las Vegas, I produced this fanciful campaign featuring epic characters who are looking for the perfect escape.

The campaign launch :30 shows the complete cast of the "Venetians" characters - with their lust for life and unique ways of expressing Fun, Frivolity and Fashion - they set the tone for a fantastic foray in to the "Want the World" mentality.

Nico enjoys the finer things in life, and at The Venetian. Every choice made on vacation is deliberate and every moment relished. Natalie goes to The Venetian to recharge. She wants to escape the everyday, which means an indulgent combo of sleeping in, tasty drinks with friends and falling into a dinner somewhere fabulous. Together they make beautiful music!

The Venetian Resort; a place where passions, people, and palettes collide in a wonderful maelstrom of sweets and surprises, set to the tones of the "Want the World" soundtrack. Come, adventure here!

Timothy came to Vegas to party, forget about his bank account, obligations and sleeping. It’s life with the volume turned all the way up: big risks at the tables, big dinners and drinks with friends, and bigger-than-life stories to tell when he gets home. Anastasia wants to see a show, take thirty-two selfies and have a dozen meals at all kinds of restaurants, including her favorite: dessert in bed. How did they hook up? You be the judge!

Veronica comes to The Venetian with one thing in mind: clearing it. She’s looking to set her watch to Italian time, and then toss it off the gondola anyway. Lounging by the pool is an all-day event, and she winds down afterwards with a bubble bath and a glass of prosecco.

Life is merely nothing but a show, and without its audiences it is meaningless. That’s the mindset of our Venetians. They are the taste-makers and trend setters. Here we see them all together and setting the vision for 2020.

Ellie believes a good Vegas itinerary is created in real-time: the unexpected is what she expects. Peking Duck is best eaten with the five best friends she made at the craps table five minutes ago. She didn’t plan to sing along with her gondolier but he had such a nice voice. A spontaneous dance party is her sweet spot.

Presents and Prizes, Sweets and Surprises await in this cut-down of the :30. The Venetian has everything yummy... Want it All!

Enter a world of surprises where your eyes can feast and your tummy never runs out of treats.